Micro-blogging is transforming how people connect and disseminate information. The most prevalent micro-blogging service is Twitter, but there are many other services that are focusing on micro-blogging within enterprises. Typically, a micro-blog is a sentence or two plus sometimes a link to a blog or other content.
Sensing that micro-blogging has the potential to create value internally and externally, many companies are adopting the medium. Internally, micro-blogging can provide project, function, and subject updates throughout the day plus encourage DM, which is Twitter talk for “direct message” or private message exchange. Micro-blogging is another tool that may potentially enhance collaboration among colleagues. Externally, micro-blogging can enhance brands and create viral adoption of products and services.
Micro-blogging can also be used to aggregate content from multiple blogs and sources. Considering that other bloggers have compelling thoughts and ideas about collaboration and realizing the potential for one-stop-shopping for collaboration blogs, Joe Solomon and I created @GoCollaboration on Twitter. I’ve worked with Joe on numerous projects, and he’s a collaborator extraordinaire.
@GoCollaboration includes more than thirty collaboration blogs including The Culture of CollaborationÒ. We’re aggregating everything from the Wikinomics blog and the Learning to Collaborate blog to the Cisco collaboration blog and the Intuit QuickBase blog. @GoCollaboration also includes blogs that are focused on key components of collaboration like Keith Sawyer’s informative Creativity and Innovation blog and the Enterprise 2.0 blog. Besides aggregating this and other blogs, I’m also including my own tweets and conversation on @GoCollaboration.
